A lot of direct mail is poorly targeted and irrelevant and is often thrown straight into the recycling bin. The Irish Direct Marketing Association (IDMA), the representative body for direct marketers in Ireland, operates a “Mailing Preference Service”, whereby you can remove yourself from direct mailing lists. View www.idma.ie/what-is-mps to get details on how to register. For instance if post is arriving for a previous occupant or deceased person, you can register their names and they will be removed from the database. Carry out your own ‘No Junk Mail’ campaign by putting stickers on letterboxes. Some Local Authorities have ‘No Junk Mail’ stickers available or you can design your own.